Floormuffler - South Jersey Web Design

Floormuffler

  • WordPress
  • Mobile Responsive
  • Custom CSS
  • Social Media Integration
  • SEO
  • SSL
 

The Challenge

floorMuffler turned to South Jersey Web Design to launch a new vertical market Website for the underlayment flooring industry. South Jersey Web Design developed the messaging strategies, visual design, and developed the new brand Website for desktop, tablet, and mobile browsers.

 
 

Mobile User Experience

Our menu solution is completely unique in design. Their mobile menu needed to be jam-packed and able to handle a huge amount of information. Usually the jump-to solution is “put it in a Hamburger Menu”. So we sketched, wireframed, prototyped, sketched again and finally nailed it.

 
 

The Insights

Through a bespoke and collaborative approach, we worked with in-house teams and redesigned and built a responsive site. This included developing a UI Kit with a long-term focus, that would allow for a more efficient way of working.

Having access to the website intensive insight into how customers wanted to use the site, as we could see where they were clicking. This allowed us to take justified risks and create a user-friendly redesign that improved the way people were already using the site without disrupting their experience.

 
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